We embrace our rich heritage, while making modern clothes for today’s man.
Founded in 1920, Farah began life in Texas crafting durable workwear built to last. But it was across the pond where the brand found its true home – embraced by British subcultures from Mods and Rude Boys to Casuals and Britpop icons. Known for sharp cuts, slim fits, and the iconic Gold F tab, Farah has become a staple in contemporary menswear. Today, the brand continues to blend its rich heritage with forward-thinking design, offering timeless pieces made for modern life.